Phonezoo user base continues to grow at a significant rate. The audience is mainly “millennials” and reflects the users actively participating in mobile social networking. On a daily basis, Phonezoo users exchange over 100,000 messages and we wanted to give our users additional avenues for sending messages to other users.
An additional angle was the desire to expand revenue generation streams beyond advertising. Virtual gifts have been the most successful paid services added by social networks – voila – virtual gifts on Phonezoo were born!
Virtual gifts will be a great way for Phonezoo users to send a greeting to other users. We will continue to enhance the catalog for upcoming events and also look to add additional interesting items (both virtual and real) to the gift store. So go ahead and send the rose you have been waiting to give to your loved one.
August 12, 2009 at 8:45 pm |
Nice blog. Enjoyed going through it. Keep it up the good work.